Why Customology?

Customology are specialists in customer lifecycle management. We create customers for life, helping brands grow by understanding their customers to keep them coming back.


We accelerate your brand by:


Transforming transactions into unique customers

Identifying customer growth opportunities

Activating the path to re-purchase

Influencing the right customer behaviours

Customology is proud to have worked with some of Australia’s leading brands – helping them keep their customers for life!

What we do

Our approach is driven by the outcome, focused on the customer.


We help brands design, build and execute customer programs, customer loyalty and retention programs, path to repurchase programs, reward and recognition programs. We provide full end-to-end services covering:


By analysing and segmenting customer and transactional data, we provide actionable insights into customer behaviours, traits and value – enabling you to produce highly targeted campaigns to customers who can help drive business growth.


Using design thinking combined with data and decision science, we can analyse your customer value model and identify how to improve your customer lifecycle management and the path to re-purchase, ultimately increasing customer loyalty.


From creative and development through to managing and executing effective customer growth and retention programs, including marketing automation, customer experience and support – to influence the right customer behaviours.


Working collaboratively as part of your team, we provide ongoing insights, metrics, reports, performance and success tracking to ensure we are maximising the value to you and your customers.

Our specialist team of data scientists, data engineers, developers, and marketing strategists provide a depth of expertise and work as an extension of your business – saving you valuable time and delivering a better return on investment.


We are platform partners, integrating with all of your existing systems and software – ensuring a quick to market approach or helping you transition to fit-for-purpose technology.

Customology is a division of the GJI Group


The GJI Group collective capabilities span communication, design, printing, recruitment and interior design. We collaborate strategically, to give our brands a powerful combination of services and support. Everything we do is about helping you find, keep and grow your customers.